{"id":2884,"date":"2023-04-26T11:31:43","date_gmt":"2023-04-26T11:31:43","guid":{"rendered":"https:\/\/ixte.nl\/blog\/linkedin-ads\/"},"modified":"2024-11-11T13:31:48","modified_gmt":"2024-11-11T13:31:48","slug":"linkedin-ads","status":"publish","type":"blog","link":"https:\/\/ixte.nl\/en\/blog\/linkedin-ads\/","title":{"rendered":"Blog: LinkedIn Ads"},"content":{"rendered":"\n<h2 class=\"wp-block-heading has-text-align-left has-primary-color has-text-color has-gigantic-font-size\">LinkedIn Ads: B2B urgency<\/h2>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-04822461 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-ponzoblocks-visual relative overflow-hidden w-256 xl:w-640 max-w-448\"><picture class=\"w-full h-full\"><source media=\"(max-width: 576px)\" srcset=\"https:\/\/ixte.nl\/wp-content\/uploads\/2023\/04\/account-based-marketing-expertise-pagina-3.png\" class=\" object-contain object-left max-w-full max-h-full \"><\/source><source media=\"(min-width: 768px)\" srcset=\"https:\/\/ixte.nl\/wp-content\/uploads\/2023\/04\/account-based-marketing-expertise-pagina-3.png\" class=\" object-contain object-left max-w-full max-h-full \"><\/source><source media=\"(min-width: 1200px)\" srcset=\"https:\/\/ixte.nl\/wp-content\/uploads\/2023\/04\/account-based-marketing-expertise-pagina-3.png\" class=\" object-contain object-left max-w-full max-h-full \"><\/source><img decoding=\"async\" src=\"https:\/\/ixte.nl\/wp-content\/uploads\/2023\/04\/account-based-marketing-expertise-pagina-3.png\" alt=\"\" class=\" object-contain object-left max-w-full max-h-full \"><\/picture><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--6)\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--6)\">LinkedIn is an essential platform for professional networking, with more than 740 million users worldwide. It offers enormous opportunities to achieve your business goals. <\/p>\n<\/div>\n<\/div>\n\n<h2 class=\"wp-block-heading has-secondary-dark-color has-text-color has-large-font-size\" style=\"margin-top:var(--wp--preset--spacing--4)\">Reach the right DMUs and increase B2B success<\/h2>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--4)\">For B2B marketing, LinkedIn Advertising is of great importance. It is the largest professional social network in the world and offers extensive targeting options for B2B marketers. With LinkedIn campaigns, companies can effectively communicate with <strong>DMUs<\/strong> and influential people within their target audience, leading to increased brand awareness and lead generation.  <\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-04822461 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-secondary-dark-color has-text-color has-large-font-size\" style=\"margin-top:var(--wp--preset--spacing--0);margin-right:var(--wp--preset--spacing--0);margin-bottom:var(--wp--preset--spacing--0);margin-left:var(--wp--preset--spacing--0)\">Setting up the perfect target audience<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">LinkedIn ads enable companies to run highly targeted campaigns. Marketers can select their target audience based on job title, company size, industry, location, interests, and more. This allows them to provide relevant content to their target audience, increasing the likelihood that their messages will be read.  <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--2);padding-left:var(--wp--preset--spacing--2)\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ixte.nl\/wp-content\/uploads\/2023\/06\/Foto-blog-ABM-2000x2000.png\" alt=\"\" class=\"wp-image-2328\" width=\"400\" height=\"400\" srcset=\"https:\/\/ixte.nl\/wp-content\/uploads\/2023\/06\/Foto-blog-ABM-2000x2000.png 2000w, https:\/\/ixte.nl\/wp-content\/uploads\/2023\/06\/Foto-blog-ABM-1200x1200.png 1200w, https:\/\/ixte.nl\/wp-content\/uploads\/2023\/06\/Foto-blog-ABM-600x600.png 600w, https:\/\/ixte.nl\/wp-content\/uploads\/2023\/06\/Foto-blog-ABM-768x768.png 768w, https:\/\/ixte.nl\/wp-content\/uploads\/2023\/06\/Foto-blog-ABM-1536x1536.png 1536w, https:\/\/ixte.nl\/wp-content\/uploads\/2023\/06\/Foto-blog-ABM-2048x2048.png 2048w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/figure>\n<\/div>\n<\/div>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<h2 class=\"wp-block-heading has-secondary-dark-color has-text-color has-large-font-size\" style=\"margin-top:var(--wp--preset--spacing--2)\">Knowledge through measurement<\/h2>\n\n<p class=\"wp-block-paragraph\" style=\"margin-top:var(--wp--preset--spacing--0)\">With LinkedIn ads, marketers can track and measure their campaign results in real-time. This enables them to continuously optimize their campaigns for better results. By analyzing ad performance, companies can adjust and improve their strategies <strong>to maximize ROI<\/strong>.  <\/p>\n\n<h2 class=\"wp-block-heading has-secondary-dark-color has-text-color has-large-font-size\" style=\"margin-top:var(--wp--preset--spacing--4)\">Realtime results with LinkedIn <\/h2>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--4)\">Overall, using LinkedIn ads is a powerful way for B2B companies to reach and engage their target audience. It offers targeted campaigns and real-time result measurement. By utilizing LinkedIn&#8217;s targeting capabilities and advertising on company LinkedIn pages, B2B companies can increase their brand awareness and generate more leads. When it comes to B2B social media leads, approximately <strong>80%<\/strong> comes from LinkedIn, making it the most effective platform for generating valuable leads in the B2B market.   <\/p>\n\n<p class=\"wp-block-paragraph\" style=\"margin-bottom:var(--wp--preset--spacing--3)\">Want to learn more about successfully implementing ABM for your organization? Contact us at 010 &#8211; 600 2 600 or email us through the form below. <\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-04822461 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<a rel=\"noopener noreferrer\" target=\"_self\" title=\"Get in touch\" href=\"https:\/\/ixte.nl\/en\/contact\/\" class=\"wp-block-ponzoblocks-advanced-button wp-element-button has-primary-background-color has-background\"><span><\/span><span>Get in touch<\/span><\/a>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><\/div>\n<\/div>\n","protected":false},"featured_media":2705,"parent":0,"menu_order":0,"template":"","meta":[],"filter":[],"class_list":["post-2884","blog","type-blog","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ixt\u00e9 - Blogs - LinkedIn Campaigns<\/title>\n<meta name=\"description\" content=\"Ixt\u00e9. 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